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Recherche

Kicékikoné Top Chrono, the podcast that deciphers the media and the world of communication in record time. Sharp questions, striking answers from experts in the field, all in a condensed version.

LAURENCE POLSELLI - The Meaningful Brands study in brief (MARCH 2025)

LAURENCE POLSELLI - What is a meaningful brand? (MARCH 2025)

LAURENCE POLSELLI - The methodology of the Meaningful Brands study (MARCH 2025)

LAURENCE POLSELLI - Consumer expectations and challenges for brands (MARCH 2025)

LAURENCE POLSELLI - Key results of the study (MARCH 2025)

LAURENCE POLSELLI - How do brands use the results of the study? (MARCH 2025)

LAURENCE POLSELLI - The most meaningful sectors and brands (MARCH 2025)

LAURENCE POLSELLI - The economic performance of a meaningful brand (MARCH 2025)

LAURENCE POLSELLI - Tips for becoming a meaningful brand (MARCH 2025)

GAËLLE LE FALHER - PREDICTIVE MODELING IN BRIEF (FEBRUARY 2024)

GAËLLE LE FALHER - STAGES IN PREDICTIVE MODELING (FEBRUARY 2024)

GAËLLE LE FALHER - TYPES OF DATA COLLECTED (FEBRUARY 2024)

GAËLLE LE FALHER - DATA COLLECTION (FEBRUARY 2024)

GAËLLE LE FALHER - BRANDS AND PREDICTIVE MODELING (FEBRUARY 2024)

GAËLLE LE FALHER - THE BENEFITS OF PREDICTIVE MODELING (FEBRUARY 2024)

GAËLLE LE FALHER - THE LIMITS OF PREDICTIVE MODELING (FEBRUARY 2024)

GAËLLE LE FALHER - THE GRANULARITY OF THE APPROACH (FEBRUARY 2024)

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